.png)
Hölle Games, the Berlin-based video slots studio renowned for its distinct “Made in Germany” craftsmanship, is proud to announce its latest strategic partnership in the Brazilian market with BetMGM Brazil (betmgm.bet.br).
This collaboration further expands Hölle Games’ footprint in South America’s most dynamic gaming market. BetMGM Brazil, a joint venture between MGM Resorts International and Grupo Globo, officially launched in early 2025 and has quickly established itself as a premium platform by combining world-class technology with deep local market expertise.
Through this partnership, BetMGM’s Brazilian players can now enjoy a broad selection of Hölle Games’ top-performing titles. These games, designed and developed in Germany, are celebrated for their attention to detail, local market resonance, and intuitive gameplay. The integration into BetMGM Brazil leverages the brand's proprietary technology—built on the LeoVegas Group infrastructure—to ensure a seamless and high-quality player experience.
Robert Lenzhofer, CEO of Hölle Games, commented:
“Partnering with BetMGM Brazil is a significant step in our ongoing international growth. Launching our 'Made in Germany' slots on such a prominent platform, backed by the expertise of MGM Resorts and Grupo Globo, allows us to reach a wide audience of players who value premium entertainment. We take great pride in delivering content that meets the highest regulatory standards while providing a unique and engaging experience for the Brazilian market.”
Almir Ribeiro, CEO of BetMGM Brasil, added:
“We are thrilled to enhance our casino offering with Hölle Games’ impressive portfolio. Their content perfectly aligns with our mission to deliver a high-quality platform that combines international technological standards with content tailored to local preferences. We are confident our players will enjoy the craftsmanship and innovation that Hölle Games brings to our growing library of over one thousand titles.”
About BetMGM Brazil
Launched in January 2025, BetMGM Brasil is a joint venture between MGM Resorts International (NYSE: MGM) and Grupo Globo. Headquartered in São Paulo, the company began its operations following the regulation of the Brazilian betting market and was part of the initial group of only 14 operators to receive definitive authorization to operate in the country. In addition to Brazil, BetMGM offers online gaming and betting platforms and apps in the United States—across 29 states where the industry is regulated—and in Europe.
About Hölle Games
Hölle Games is a new, independent ‘Made in Germany’ video slots studio. Both MGA and ISO 27001 certified, they provide ‘Classic’ games German players love, such as Fruits, Bells XL and Höllische Sieben, while also producing a ‘Premium’ series of slots with unique artwork and cutting-edge game concepts, often carrying distinctive German product names that most Germans will instantly recognise, such as “Holla die Waldfee”. Furthermore, Hölle Games has produced a new and unique game mechanic called “Bonus Spin”, a player friendly and compliant solution for the German tax regulation, which they have invited other studios to freely use.
Besides being a games-company, Hölle Games is also a technology company and as such they do offer their in-house built Remote Gaming Server (RGS), called "Hinterzimmer", as a Software-as-a-Service (SaaS) solution, to allow anyone to develop real money casino-games.
